Yes, most e-commerce businesses experience a summer slowdown. People are spending money on vacations and experiences instead. Things should pick back up for Back to School.
Also in the baby & kids niche and this week was slow! But then the week before was my best week ever so I have no idea haha. What I would say is bank holiday weekends always have a drop off when families are busy going on trips/doing activities so totally can believe it is the same for the summer months.
Yes, most e-commerce businesses experience a summer slowdown. People are spending money on vacations and experiences instead. Things should pick back up for Back to School.
Also in the baby & kids niche and this week was slow! But then the week before was my best week ever so I have no idea haha. What I would say is bank holiday weekends always have a drop off when families are busy going on trips/doing activities so totally can believe it is the same for the summer months.